Trade The Original BARK Company - BARK CFD

The Original BARK Company Company profile

About Bark Inc

BARK, Inc., formerly The Original BARK Company, is a dog-centric company. The Company is engaged in offering dogs products, services and content. Its team applies its data-driven understanding of what makes each dog special to design playstyle-specific toys, satisfying treats and wellness supplements, and dog-first experiences that foster the health and happiness of dogs everywhere. It serves dogs nationwide with monthly subscription services. The Company serves approximately 1 million dogs monthly through BarkBox and Super Chewer subscriptions and broad retail distribution of its products. It also offers custom collections via its retail partner network, including Target and Amazon; wellness products that meet dogs' needs with BARK Bright. It offers personalized meal delivery service for dogs called BARK Eats.

Financial summary

BRIEF: For the nine months ended 31 December 2021, Bark Inc revenues increased 42% to $378.6M. Net loss increased 30% to $31.6M. Revenues reflect Direct to Consumer segment increase from $90.2M to $330.3M, Commerce segment increase from $15M to $48.3M. Higher net loss reflects Selling, general and administrative - increase of 77% to $209.6M (expense), Advertising and marketing - Balancing increase of 12% to $56.8M (expense).