Ipsos SA is a France-based research company. The Company uses global surveys and polls to explore market potential, test products and advertizing mediums, study audiences and audience perception, and measure public opinion trends. Ipsos SA operates via following brands: Ipsos ASI, which manages the Advertizing Research Specialists division; Ipsos Marketing, which manage sthe Innovation and Brand Research Specialists division; Ipsos MediaCT, which manages the Media, Content and Technology Research Specialists division; Ipsos Public Affairs, which manages the Social Research and Corporate Reputation Specialists division; Ipsos Loyalty, which manages the Customer and Employee Research Specialists division and Ipsos Observer for the Survey Management, Data Collection and Delivery Specialists division. The Company operates through its subsidiaries, such as Ipsos Mori UK Ltd, Ipsos Brasil Pesquias de Mercado Ltda and LT Participations SA, among others.