What affects exchange rates and currency strength?

An exchange rate is simply the price of one currency compared with another. Currency strength refers to how much a currency can buy when measured against others. A strong currency can purchase more, while a weak one buys less.
Whether you’re a trader, a business owner, or simply curious about why currencies rise and fall, this guide breaks down the main forces shaping currency values.
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Understanding exchange rates vs. currency strength
- A currency’s exchange rate shows how much one currency is worth compared to another. It’s usually quoted in pairs (for example, GBP/USD).
- Currency strength, on the other hand, reflects what that money can actually buy — its purchasing power — at home or abroad.
Comparison of exchange rate and currency strength:
Aspect | Exchange rate | Currency strength |
---|---|---|
Definition | Value of one currency in terms of another | How much a currency can buy (purchasing power) |
Quoted as | Currency pair (e.g. GBP/USD) | Index value or purchasing power measure |
Influenced by | FX market supply and demand, interest rates | Inflation, productivity, central bank reserves |
Practical use | Trading, hedging, cross-border transactions | Comparing cost of living and real income |
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Key drivers of exchange rates
Several major economic indicators can drive currency movements. By understanding these, you can better interpret why exchange rates change.
However, higher interest rates can also:
- Slow growth by making borrowing more expensive
- Reduce consumer spending
- Cause imbalances if kept high for too long
Impact of inflation on currency strength:
- High inflation → Currency weakens
- Low inflation → Currency strengthens
- Stable prices → Greater investor confidence
For example:
- Japan’s yen is often supported by trade surpluses, but easy monetary policy and safe-haven flows can offset this
- Import-heavy countries may see weaker currencies
- Exporters tied to commodities (such as oil) often see their currencies move with global prices
Key growth indicators include:
- GDP growth
- Employment data
- Industrial output
- Consumer spending
Past performance is not a reliable indicator of future results.
Broader economic and political influences
Decisions made by central banks and governments can shift currency values directly or indirectly.
Monetary policy decisions
Central banks use several tools to influence their currency:
- Adjusting interest rates
- Managing money supply
- Providing forward guidance on future policy
- Launching quantitative easing or tightening programmes, which affect yields and liquidity over the longer term
Fiscal policy and public debt
Government budgets also matter. Spending and taxation decisions can influence growth, debt levels and ultimately currency strength. Political stability is equally important, as it shapes investor confidence.
Key risks include:
- High levels of government debt
- Large and persistent budget deficits
- Unsustainable spending commitments
- Political instability, which can erode confidence and trigger capital outflows
How is currency strength measured?
Currency strength meters use weighted index formulas to compare movements across major currency pairs. They often include factors such as volatility and trading volume to give a clearer picture.
This is how the calculation works:
Calculation step | Method | Data used |
---|---|---|
Data Collection | Track % changes in exchange rates | Tick or minute FX price data |
Percentage change | Calculate rate moves and smooth them (e.g. moving averages) | Historical price data |
Weighting | Apply weights for trade volume or volatility | Trading volume and volatility metrics |
Aggregation | Combine results across pairs | Multiple currency pairs |
Normalisation | Scale results to a common range | Cross-pair relationships |
Correlations | Factor in pairwise relationships | Correlation metrics |
What’s usually considered
- Historical price data over specific periods
- Smoothed % changes using moving averages
- Weights based on trading volume or volatility
- Normalisation (min–max scaling) to keep values comparable
- Cross-pair correlations for extra accuracy
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Market sentiment
While economic fundamentals shape long-term currency trends, short-term moves often come down to trader psychology and speculative positioning. These shifts are tracked using tools like sentiment surveys and volatility indices.
Trader psychology – market sentiment can create self-fulfilling cycles in currency markets, as traders act on shared expectations. Trading CFDs on currencies involves leverage and carries a high risk of rapid losses, so using sound risk-management tools is essential.
Short-term volatility drivers – exchange-rate movements are often triggered by events such as:: economic data releases, political events, natural disasters, market technical levels, and central bank announcements.
Forecasting exchange rates
No forecast can guarantee results, but combining different methods can make analysis more reliable. This guide highlights how technical, economic, and sentiment tools work together.
Technical analysis
Technical indicators help traders spot potential trend reversals or continuations:
- Moving averages to show momentum and support/resistance levels
- Relative strength index (RSI) to highlight overbought or oversold conditions
- Fibonacci retracements to flag key price levels
- Bollinger Bands® to assess volatility
Economic analysis
Tracking scheduled releases adds important context to currency moves:
- Interest rate decisions and central bank minutes
- GDP growth and employment data
- Inflation figures such as CPI and PPI, plus retail sales
- Trade balance and current account updates
Sentiment analysis
Market psychology can support or challenge what the charts and data suggest:
- Currency sentiment indices and positioning data
- News-flow tracking for geopolitical or policy announcements
- Volatility measures like the VIX to gauge risk-on/risk-off sentiment
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