Trade Desk se asocia con Skydance para lanzar Pause Ads en HBO Max y discovery+ en Italia
- Trade Desk pactó con Skydance la disponibilidad en Italia de Pause Ads en HBO Max y discovery+ dentro de su oferta de CTV.
- El formato se compra mediante Programmatic Guaranteed en la plataforma de Trade Desk, orientado a inventario premium sin interrumpir el contenido.
- Skydance lanzó la modalidad en Italia con exclusividad en Programmatic Guaranteed a través de Trade Desk.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Trade Desk Inc. published the original content used to generate this news brief on October 13, 2026, and is solely responsible for the information contained therein.