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Westwood Financial Expects Strong Holiday Demand for DIY, Value-Oriented Home Goods in 2026

By Public Technologies
  • Westwood Financial expects value-oriented home goods and DIY merchandise to attract holiday spending in 2026, supporting demand at grocery-anchored shopping centers.
  • NRF forecasts holiday sales growth of 4.2%; Adobe projects Black Friday online spending of $12.9 billion, up 9.2%.
  • Supermarkets attracted 47% of Thanksgiving-period shoppers in 2025, overtaking department stores at 40%, highlighting the strength of necessity-based retail.
  • Michaels visitation rose 9.5% at Shops at Walnut Creek; HomeGoods traffic increased 11.4%, supporting the outlook for affordable seasonal merchandise.
  • Grocery anchors provide recurring traffic, while complementary tenants help shopping centers capture discretionary spending beyond the holiday season.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Westwood Financial Corp published the original content used to generate this news brief on October 27, 2026, and is solely responsible for the information contained therein.

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