Adobe prognostiziert 275,1 Milliarden US-Dollar Online-Umsatz in US-Weihnachtssaison 2026, plus 6,7 Prozent

• Adobe Inc. erwartet für die US-Onlineumsätze in der Holiday-Saison (1. Nov. bis 31. Dez. 2026) 275.1 Milliarden US-Dollar, plus 6.7 Prozent.
• Cyber Week soll 47.5 Milliarden US-Dollar umsetzen, plus 7.4 Prozent; Cyber Monday 15.1 Milliarden US-Dollar, Black Friday 12.9 Milliarden US-Dollar.
• Mobile-Anteil steigt auf 57.4 Prozent; an Thanksgiving sollen 63 Prozent der Onlineausgaben über Smartphones laufen.
• Oktober-Vorzieheffekt: 95.8 Milliarden US-Dollar Onlineumsatz erwartet, plus 8 Prozent; Prime-Day-Event am 6.–7. Oktober 9.9 Milliarden US-Dollar.
• Buy Now Pay Later soll 21.3 Milliarden US-Dollar beitragen, plus 6.6 Prozent; Rabatte in Cyber Week bis zu 30 Prozent.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Adobe Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260928285775) on September 28, 2026, and is solely responsible for the information contained therein.