UK's WPP rises after reporting smaller revenue decline in Q3
** Shares of British ad group WPP WPP.L up 1.4% at 389.7 pence
** Q3 revenue less pass-through costs fell 2.1% on a like-for-like basis, an improvement on the 2.8% fall in Q2
** CEO Cindy Rose says client demand has remained healthy, and noted that co had renewed partnerships with clients like The Coca-Cola Company KO.N and DoorDash DASH.O
** Up to Wednesday's close, stock had fallen 13.6%