BMW targets 8%-10% automotive EBIT margin by early 2030s under profitability plan

By Public Technologies
  • BMW outlined a strategy at its 2026 Capital Market Day to lift profitability and resilience through faster execution, efficiency gains, and AI-driven innovation.
  • Measures underway aim to raise the automotive EBIT margin back to 8%–10% by the start of the next decade.
  • An interim target calls for a 3%–5% automotive EBIT margin in 2028.
  • Automotive free cash flow is targeted to increase to at least EUR 7 billion by the start of the next decade.
  • Additional initiatives remain under review, with decisions expected by spring 2027.


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