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ServiceNow stock split: what it means for traders

ServiceNow’s planned 5-for-1 stock split represents a notable adjustment to the company’s share structure. Understanding how stock splits work can help you interpret what this type of corporate action means for pricing, the number of shares in circulation and how accessible the stock may appear to different market participants.
By Dan Mitchell
ServiceNow stock
Photo: Shutterstock.com

ServiceNow (NOW)’s upcoming 5-for-1 stock split marks a notable point in the company’s corporate evolution. The move follows a period of solid operational performance, continued investment in its AI-driven workflow platform and a steady cadence of product enhancements. This article outlines how stock splits work, details ServiceNow’s 2025 event, and summarises the company’s latest published results and roadmap.

ServiceNow live share price

Past performance is not a reliable indicator of future results.

What is a stock split?

A stock split is a corporate action that increases the number of a company’s shares by issuing additional units to existing shareholders at a fixed ratio. While shareholders receive more shares, the value of their total position remains the same at the moment of the split, as the share price adjusts proportionally.

In a 5-for-1 split, each existing share becomes five. The price per share is divided by five before any market-driven movements. Companies may conduct splits to make the nominal share price more accessible, support liquidity or align the share structure with employee equity programmes.

ServiceNow’s 5-for-1 stock split (2025)

On 4 December 2025, ServiceNow’s board and shareholders approved a 5-for-1 split of its common stock. Shareholders of record on 16 December 2025 will receive four additional shares for each share held. Distribution is set for after market close on or about 17 December 2025, with trading beginning on a split-adjusted basis from 18 December 2025.

The decision follows several years of operational progress, including consistent subscription-revenue growth and further expansion of the ServiceNow Platform. In Q3 2025, subscription revenue rose more than 20% year on year, reinforcing the company’s momentum.

Why did ServiceNow conduct a share split?

According to the company, the primary objective is to make the share price more accessible to a wider group of market participants. With the stock trading near or above $900 earlier in 2025, a lower nominal price may make participation easier for both individual investors and employees involved in equity-incentive plans.

A split may also support liquidity by reducing the minimum capital required to purchase a single share. Although it doesn’t alter the company’s valuation or fundamentals, a revised share structure can support smoother trading activity or improve usability within employee stock plans.

Will ServiceNow split again in 2026?

As of 8 December 2025, ServiceNow has not announced any intention to conduct another stock split in 2026. Future corporate actions depend on various factors, including share-price movements, broader market conditions and board decisions. These cannot be anticipated, and there is no publicly available indication of another split at this stage.

ServiceNow stock split history

ServiceNow has maintained a straightforward share structure since its public listing. According to historical split records, the 2025 event is the company’s first stock split.

Split Details
2025 stock split 5-for-1 split; shareholders of record on 16 December 2025; split-adjusted trading from 18 December 2025
Prior stock splits None before 2025

This limited history reflects the company’s long period of share-price growth, during which it did not adjust its share count or nominal price.

Latest earnings: ServiceNow Q3 2025 results

ServiceNow’s most recent published results are for Q3 2025 (quarter ended 30 September 2025), released on 29 October 2025. The figures indicate sustained operational progress:

  • Subscription revenue reached about $3.3bn, representing roughly 21–22% year-on-year growth.
  • Total revenue was around $3.4bn, supported by ongoing demand for digital workflows across IT, customer service and next-generation CRM.
  • Margins came in ahead of internal guidance, reflecting efficiency gains and scale benefits across the expanding AI platform.
  • Management raised full-year 2025 guidance for subscription revenue, operating margin and free-cash-flow margin, citing stable enterprise and public-sector demand.

These results build on a multi-year effort to enhance the platform, integrate AI across workflows and broaden the company’s global reach.

Past performance is not a reliable indicator of future results.

Outlook and upcoming developments

ServiceNow’s roadmap for early 2026 focuses on developing an AI-enabled workflow ecosystem designed to support autonomous operations, cross-department collaboration and large-scale enterprise automation.

Product and platform innovation

The company is rolling out its 'Zurich' AI Platform release, which enhances the capabilities of AI agents across IT service management, customer operations and sales-to-fulfilment workflows. The update extends Workflow Data Fabric and AI Agent Fabric, supporting more flexible data connections, deeper automation and expanded use cases.

At Knowledge 2025 and other events, ServiceNow outlined further investment in AI, referencing thousands of domain-specific agents and a reworked CRM approach that aims to centralise service, sales, operations and fulfilment. The intention is to reduce data fragmentation and simplify process orchestration within a unified system.

Geographic expansion

ServiceNow announced a multi-year CAD$110m investment to establish a Canada Centre of Excellence, including Canada-hosted AI services. This forms part of broader global infrastructure and cloud expansion efforts.

Near-term releases

Several updates are expected in December 2025, including:

  • New Impact Platform Health features available through the ServiceNow Store
  • Enhancements to HR Service Delivery, with additional automation and tools aimed at improving employee workflows

Together, these developments support the company’s strategy to advance enterprise-scale digital transformation through more integrated, data-driven and AI-enabled systems.

Summary

  • ServiceNow approved a 5-for-1 stock split, effective for trading from 18 December 2025.
  • The NOW share price is around $854 as of early December 2025.
  • Q3 2025 results showed subscription-revenue growth of more than 20% year on year.
  • There is currently no indication of a further split planned for 2026.
  • Key upcoming developments include the Zurich AI Platform release, expanded AI-agent capabilities and investment in global infrastructure.

Past performance is not a reliable indicator of future results.

FAQ

When did ServiceNow stock split?

ServiceNow shareholders approved a 5-for-1 stock split in December 2025. The decision followed a period of strong operational performance and adjusted the company’s share structure by increasing the number of outstanding shares while reducing the price per share.

When did the ServiceNow stock split take effect?

The distribution of additional shares is scheduled for after the market close on or about 17 December 2025. Trading on a split-adjusted basis is expected to start on 18 December 2025, when the new share count and adjusted price first appear on the market.

Did ServiceNow have a stock split before?

No. Public split-history records indicate that the 2025 transaction is the first stock split in ServiceNow’s history.

How many times has ServiceNow stock split?

Including the 5-for-1 split approved in 2025, ServiceNow has carried out one stock split. There have been no previous adjustments to the share structure through split activity.

How much was ServiceNow stock after the split?

When the split was approved, ServiceNow traded around $850 per share. On a simple proportional basis, a 5-for-1 split would imply an initial reference price near $170 per share. However, the actual post-split market price on 18 December 2025 will depend on trading conditions at the time, as share prices move continuously after any corporate action.

Why did ServiceNow split its stock?

The company stated that a lower nominal share price could make participation more accessible for a broader group of employees and investors. While a split does not alter the company’s overall valuation, it reduces the cost of an individual share and may support liquidity or employee equity schemes.

Will ServiceNow split again?

As of 8 December 2025, there is no announcement or indication that ServiceNow plans another stock split. Any future decision would depend on the company’s share-price development, broader market conditions and future considerations by the board and shareholders.

What was the most recent ServiceNow stock split date?

The 5-for-1 split was approved on 5 December 2025. Additional shares are scheduled for allocation after the close of trading on or about 17 December 2025, with split-adjusted trading expected from 18 December 2025.

Can I trade ServiceNow CFDs on Capital.com?

You can trade ServiceNow share CFDs on Capital.com, which let you go long or short without owning the underlying shares. Contracts for difference (CFDs) are traded on margin – leverage amplifies both profits and losses. Understand how CFDs work and how to use risk-management tools such as take-profit and stop-loss orders before opening a position. Past performance isn’t a reliable indicator of future results.*

*Standard stop-loss orders are not guaranteed. Guaranteed stop-loss orders incur a fee if activated.

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