My account

Trade Alphabet Inc

1m
5m
15m
30m
1H
4H
1D
1W
Show more details
  • Full Name Alphabet Inc
  • Currency USD
  • Spread Type Floating
  • Margin 5%
  • Min traded quantity 1
  • Stock exchangeUnited States of America
  • Long position overnight fee -0.0169%
  • Short position overnight fee -0.0053%
  • Overnight fee time 21:00 (UTC)
  • Derivative Type Contract for Difference
  • Trading hours (UTC)
    Mon - Fri: 13:30 - 20:00

Alphabet Inc (GOOGL)

What is Alphabet Inc.?

Alphabet is the parent company of the world-famous company Google. It was created as part of a restructuring in August 2015, becoming Google’s parent and assuming ownership of its subsidiaries and market tickers.

The restructuring was done to allow Google’s brands to grow independently of each other and allow for more freedom in their development. As independent companies, each has their own CEO, for example Google founder Larry Page assumed the role for Alphabet, with Sundar Pichai taking over the role for Google.

The American-founded, multinational conglomerate is based in Mountain View, California and has offices all over the world. It is one of the world’s best-known companies and a marker for innovative technologies.

What’s the history behind Alphabet Inc. and Google?

Despite Alphabet’s recent founding, its predecessor Google has a vast history dating back to 1998, around the time of the DotCom boom. Founded by Stanford University (California, USA) PhD students Sergey Brin and Larry Page, Google was initially developed to be a more efficient search engine.

Whilst most search engines based their results on the amount of times a page was accessed, Brin and Page focused on the relationship between webpages, developing an innovative system known as PageRank.

Over the next five years, the company continued to revolutionise the way the internet is used, bringing numerous technologies to the world that are used by billions on a daily basis.

By the end of 2000, Google had indexed over 1 billion documents in its search engine. The following year – 2001 – saw the introduction of google images and in 2004 Gmail was rolled out.

Other major achievements include the creation of Google Maps, the acquisition of YouTube, Google Earth, Google Drive, Google AdSense, and the Android system.

What are Alphabet’s major brands?

Although Google ranks top among the best-known Alphabet brands. A few other notable mentions include:

  • Verily – Formerly a division of Google X, this brand focuses on the healthcare sector.
  • Sidewalk Labs– A company dedicated to innovative urban development solutions.
  • Google Fiber– Part of the Access and Energy Sector, the brand explores and delivers alternative internet installation methods, such as fibre broadband.
  • Calico – Another healthcare innovator, seeking solutions to prolong human life.
  • Jigsaw– A ‘think tank’ seeking to address global issues including online harassment and extremism.

Who are Alphabet’s top shareholders?

The majority of Alphabet’s top shareholders are made up from its CEOs, founders and top executives. Some of the largest shareholders include:

  • Sergey Brin – Co-founder of Google
  • Larry Page – Co-founder of Google
  • Eric Schmidt – Google CEO 2001-2011and Executive Chairman of Alphabet until 2017
  • Sundar Pichai – Google’s CEO
  • Ruth Porat – Alphabet’s CFO

What are the types of Alphabet shares?

Alphabet has 3 types of shares. The result of a stock split, two of the three – A shares (GOOGL) and C shares (GOOG)– are traded on a variety of stock exchanges, while the third – B shares – are primarily internally-held shares.

Where is Alphabet Inc. traded?

Alphabet shares are traded on the NASDAQ stock exchange with the ticker symbol GOOGL and GOOG. As a parent company of Google, Alphabet automatically constitutes the main market indices that its famous subsidiary does: the NASDAQ-100 index, the S&P 100 and the S&P 500.

Learn more

Start trading today

You might be interested in

Advantages of trading CFDs

CFDs allow you to benefit from all the price fluctuations of a product without ever having to own the product itself. Never worry about liquidity issues, or whether an exchange is down, by trading CFDs.

Smart Feed

Our revolutionary AI technology helps you be a better trader by highlighting if you’re trading with a bias.

Trade with ease

Our state of the art app is designed with you in mind providing great execution as standard. Personalise it so you can do everything you want instantly.

Tailored education

Investmate brings you personalised, up to date educational material on the go, to help you avoid biases, and become a better trader.

Negative balance protection

We focus on providing you with peace of mind. Negative balance protection ensures your losses will never exceed what’s in your account.

Commision-free deposits and withdrawals

We cover all the charges so you can keep more of your money to trade the markets

24/7 support

We’re here 24 hours a day for you. Anything that you need, we are here to solve