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    Data journalism NFTs vs Cryptocurrency: A year of shifting interest
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    Cryptocurrency

    NFTs vs Cryptocurrency: A year of shifting interest

    Using Google Trends to explore search interest for NFTs versus Cryptocurrency around the world.

    By Hesham Eissa

    Feb 2021MarAprMayJunJulAugSepOctNovDecJan 2022Feb 0 50 100 cryptocurrencycryptocurrency nftnft 39403940

    Tesla & Bitcoin

    On May 12, Tesla announced the suspension of vehicle purchases using Bitcoin due to climate change concerns.

    More interest

    Less interest

    NFTs are trending in East Asia, Southeast Asia, and South America

    Search interest for NFTs versus Cryptocurrency by country.

    Malaysia

    Apr 2021JulOctJan 2022 0 50 100 37823782

    South Korea

    Apr 2021JulOctJan 2022 0 50 100 32723272

    Hong Kong

    Apr 2021JulOctJan 2022 0 50 100 20722072

    Brazil

    Apr 2021JulOctJan 2022 0 50 100 54725472

    Israel

    Apr 2021JulOctJan 2022 0 50 100 35673567

    Mexico

    Apr 2021JulOctJan 2022 0 50 100 37673767

    Japan

    Apr 2021JulOctJan 2022 0 50 100 957957

    Philippines

    Apr 2021JulOctJan 2022 0 50 100 58575857

    Singapore

    Apr 2021JulOctJan 2022 0 50 100 40564056

    Thailand

    Apr 2021JulOctJan 2022 0 50 100 62546254

    Romania

    Apr 2021JulOctJan 2022 0 50 100 47524752

    Austria

    Apr 2021JulOctJan 2022 0 50 100 38513851

    Sweden

    Apr 2021JulOctJan 2022 0 50 100 36503650

    Chile

    Apr 2021JulOctJan 2022 0 50 100 37473747

    Portugal

    Apr 2021JulOctJan 2022 0 50 100 51455145

    Colombia

    Apr 2021JulOctJan 2022 0 50 100 62456245

    Germany

    Apr 2021JulOctJan 2022 0 50 100 40454045

    Morocco

    Apr 2021JulOctJan 2022 0 50 100 42444244

    Ecuador

    Apr 2021JulOctJan 2022 0 50 100 40434043

    New Zealand

    Apr 2021JulOctJan 2022 0 50 100 32433243

    Italy

    Apr 2021JulOctJan 2022 0 50 100 67436743

    Kazakhstan

    Apr 2021JulOctJan 2022 0 50 100 29422942

    Egypt

    Apr 2021JulOctJan 2022 0 50 100 33393339

    United Arab Emirates

    Apr 2021JulOctJan 2022 0 50 100 50395039

    Greece

    Apr 2021JulOctJan 2022 0 50 100 35393539

    Nigeria

    Apr 2021JulOctJan 2022 0 50 100 46394639

    Peru

    Apr 2021JulOctJan 2022 0 50 100 34383438

    Hungary

    Apr 2021JulOctJan 2022 0 50 100 56385638

    Russia

    Apr 2021JulOctJan 2022 0 50 100 43384338

    Kenya

    Apr 2021JulOctJan 2022 0 50 100 62376237

    Bangladesh

    Apr 2021JulOctJan 2022 0 50 100 59365936

    France

    Apr 2021JulOctJan 2022 0 50 100 37353735

    Denmark

    Apr 2021JulOctJan 2022 0 50 100 27342734

    Argentina

    Apr 2021JulOctJan 2022 0 50 100 50345034

    Canada

    Apr 2021JulOctJan 2022 0 50 100 32333233

    United States

    Apr 2021JulOctJan 2022 0 50 100 27322732

    Taiwan

    Apr 2021JulOctJan 2022 0 50 100 731731

    Norway

    Apr 2021JulOctJan 2022 0 50 100 24302430

    Ukraine

    Apr 2021JulOctJan 2022 0 50 100 34303430

    Indonesia

    Apr 2021JulOctJan 2022 0 50 100 21292129

    United Kingdom

    Apr 2021JulOctJan 2022 0 50 100 26292629

    Ireland

    Apr 2021JulOctJan 2022 0 50 100 20292029

    Lithuania

    Apr 2021JulOctJan 2022 0 50 100 30283028

    Spain

    Apr 2021JulOctJan 2022 0 50 100 44284428

    Saudi Arabia

    Apr 2021JulOctJan 2022 0 50 100 26272627

    Australia

    Apr 2021JulOctJan 2022 0 50 100 26272627

    Cyprus

    Apr 2021JulOctJan 2022 0 50 100 38273827

    Czechia

    Apr 2021JulOctJan 2022 0 50 100 30273027

    Vietnam

    Apr 2021JulOctJan 2022 0 50 100 30263026

    Croatia

    Apr 2021JulOctJan 2022 0 50 100 43264326

    Switzerland

    Apr 2021JulOctJan 2022 0 50 100 30253025

    Poland

    Apr 2021JulOctJan 2022 0 50 100 41254125

    Venezuela

    Apr 2021JulOctJan 2022 0 50 100 18231823

    South Africa

    Apr 2021JulOctJan 2022 0 50 100 22232223

    Slovakia

    Apr 2021JulOctJan 2022 0 50 100 17221722

    Serbia

    Apr 2021JulOctJan 2022 0 50 100 40224022

    Bulgaria

    Apr 2021JulOctJan 2022 0 50 100 44224422

    Pakistan

    Apr 2021JulOctJan 2022 0 50 100 17211721

    Belgium

    Apr 2021JulOctJan 2022 0 50 100 32213221

    India

    Apr 2021JulOctJan 2022 0 50 100 56205620

    Netherlands

    Apr 2021JulOctJan 2022 0 50 100 33203320

    Iran

    Apr 2021JulOctJan 2022 0 50 100 35183518

    Finland

    Apr 2021JulOctJan 2022 0 50 100 25172517

    Slovenia

    Apr 2021JulOctJan 2022 0 50 100 27142714

    Turkey

    Apr 2021JulOctJan 2022 0 50 100 168168

    Data notes: Data represents all search topics related to ‘NFT’ and ‘Cryptocurrency’ from Google Trends. Search data is normalised for an easier comparison between search topics. Each search result is assigned a value between 0-100, where 100 is the peak popularity of a topic at a given geography and time. A value of 50 means a topic is half popular, where a value of 0 means there was not enough data. The data includes 65 countries. Low volume countries are excluded.

    Data source: Google Trends

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