CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. You should consider whether you understand how CFDs work and can afford the risks. Trading CFDs is high risk and is not suitable for everyone. Refer to our PDS and Target Market Determination. AFSL 513393
Open platformOpen platform

Ho-Ho-Homemade: Wilton Celebrates Homemade for the Holidays with Festive Recipes, Bakeware, and Gifts Made by Hand

By GlobeNewswire

NAPERVILLE, Ill., Nov. 10, 2026 (GLOBE NEWSWIRE) -- In a season full of store-bought everything, homemade still makes the biggest impression. This holiday season, Wilton is celebrating the bakers who show up with something made by hand through its Homemade for the Holidays campaign featuring a festive collection of recipes, bakeware, decorating essentials, and gift ideas designed to put homemade at the center of every gathering and every gift.

And "made by hand" doesn't have to mean from scratch. Whether it's a tin of cookies baked for the neighbors, a platter of decorated treats for the office cookie swap, or a bakeware set that helps someone start their own traditions, Homemade for the Holidays celebrates the effort behind every festive bake. “The holidays are when baking matters most. It's how people show up for each other,” said Shanta McGahey, Director of Brand & Community, Wilton. “Homemade for the Holidays is about making it easy to bake something you're proud to share, whether you're hosting the whole family, swapping cookies with friends, or wrapping up a gift for the baker in your life. For almost 100 years, Wilton has been part of those moments, and we want to help bakers of every skill level make this season their sweetest yet.”

Recipes for Every Holiday Happening

From showstopping centerpieces to cookie-swap favorites, Wilton's holiday recipe collection has something for every skill level, every table, and every gift list.

Hosting, Handled

The Secret to a Sweet Cookie Exchange

The Wilton Holiday Gift Guide

From festive first batches to full spreads, Wilton’s Holiday Gift Guide makes it easy to give the gift of homemade, with every pick ready to shop at Walmart and Amazon.

For the Beginners: Everything they need for a first holiday batch.

For the Holiday Hosts: Gifts that make hosting easier and the spread even better.

For the Cookie Exchanges: Festive finishes for the batch that comes back empty.

For the Pro Bakers: Bakeware upgrades they want but never buy for themselves.

For the Stocking Stuffers: Who says the cookies are only for Santa?

The clickable gift guide is available now at Wilton.com with every pick ready to shop at Walmart and Amazon.

Share Your Homemade Holidays

This season, Wilton invites bakers everywhere to show off what they're baking, swapping, and gifting. Tag @WiltonCakes on social media for a chance to be featured with Wilton's community of over 8 million bakers and decorators. Because the most meaningful gifts are the ones made by hand.

All Homemade for the Holidays products are available at Walmart and Amazon. For recipes, the Holiday Gift Guide, and more inspiration, visit Wilton.com/holiday-happenings/.

About Wilton Brands

Since 1929, Wilton has been a pioneer in baking and cake decorating with a commitment to teaching and inspiring bakers of every kind. Today, Wilton continues to champion adding sparkle and fun to any occasion with an array of renowned baking and decorating products in over 105 countries and skill-building classes at the Wilton Sweet Studio. From beginning bakers to advanced professionals, Wilton's expansive product line and expert guidance are designed to help anyone create sweeter moments. Be inspired at www.wilton.com.

Media Contact:
Abby Penich
abby@marketing312.com
(630) 212-2229

Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/0deb15bc-e5ce-4603-a32b-8944979a7e93
https://www.globenewswire.com/NewsRoom/AttachmentNg/5c18cccd-2f97-4241-8964-fe7988b0cc90


The Secret to a Sweet Cookie Exchange

From showstopping centerpieces to cookie-swap favorites, Wilton's holiday recipe collection has something for every skill level, every table, and every gift list.
The Wilton Holiday Gift Guide

From festive first batches to full spreads, Wilton’s Holiday Gift Guide makes it easy to give the gift of homemade, with every pick ready to shop at Walmart and Amazon.

Capital.com is an execution-only brokerage platform and the content provided on the Capital.com website is intended for informational purposes only and should not be regarded as an offer to sell or a solicitation of an offer to buy the products or securities to which it applies. No representation or warranty is given as to the accuracy or completeness of the information provided.

The information provided does not constitute investment advice nor take into account the individual financial circumstances or objectives of any investor. Any information that may be provided relating to past performance is not a reliable indicator of future results or performance.

To the extent permitted by law, in no event shall Capital.com (or any affiliate or employee) have any liability for any loss arising from the use of the information provided. Any person acting on the information does so entirely at their own risk.

Any information which could be construed as “investment research” has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such is considered to be a marketing communication.