Yelp Company profile
About Yelp Inc
Yelp Inc. (Yelp) is a provider of advertising products that enables businesses of all sizes to advertise their products and drive conversion of their services. The Company develops software that enables consumers to share their everyday business experiences through reviews, photos and other content. It has also developed recommendation software and other machine learning algorithms that help surface useful information on its platform for consumers. The Company's Advertising Products include cost-per-click (CPC) Search Advertising and Multi-location Ad Products. Its Business Listing Page Products include Free Online Business Account, Upgrade Package, Branded Profile, Enhanced Profile, Yelp Verified License, Business Highlights, Yelp Portfolio, Yelp Connect, and Yelp Logo. In addition to its advertising products, it also offers features and consumer-interactive tools to facilitate transactions between consumers and the local businesses they find on Yelp.
Financial summary
BRIEF: For the fiscal year ended 31 December 2021, Yelp Inc revenues increased 18% to $1.03B. Net income totaled $39.7M vs. loss of $19.4M. Revenues reflect Advertising segment increase of 18% to $985.2M. Net Income reflects General and administrative - Balancing v decrease of 4% to $102.4M (expense). Basic Earnings per Share excluding Extraordinary Items increased from -$0.27 to $0.53.
Equity composition
Common Stock $.000001 Par, Shares auth. and O/S after the offering: 200M auth., 7,150,000 issd. Class B Common Stock $.000001 Par, 100M auth., 52,723,181 issd. IPO: TBA
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