The US tech giant is seen as a collaborative place with interesting problems to solve. Google employees are described as “genuinely passionate, smart, and friendly”.
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In general global tech giants such as Google, Apple, Microsoft and Facebook have lost popularity in the UK. Microsoft came seventh, seen as "flexible" to the needs of its workers. Apple and Facebook are only 32nd and 37th respectively.
Apple has recently been accused of illegally monitoring an employee's text messages after he was sued and fired for a contract breach.