Theresa May used her speech at the World Economic Forum in Davos on Thursday to talk up the importance of free trade.
However, the UK Prime Minister then used much of her address to talk about the rise of the internet and its importance as the centrepiece of a new industrial strategy.
Free trade advocate
May promised the UK would continue to be an advocate of free trade once it has left the EU in 2019, saying the country would be seeking to develop new bilateral deals.
Free trade is a controversial subject for the conference in a week when the Trump administration has announced tariffs on US imports of washing machines and solar panels, raising concerns of a possible trade war.
May generally challenged countries to live up to their commitments on free trade.
Focusing on the key role of digital technology for the global economy, May claimed that better harnessing the power of internet could deliver $2.2tn worth of GDP for developing countries.
Turning to artificial intelligence, May said: "I believe we are only just seeing the beginning of what AI can achieve."
May said her government was also aiming to raise the UK´s digital capabilities for the 21st century, claiming the country was at the forefront of developing low-carbon technologies.
The prime minister went on to stress the importance of ensuring social media companies protect users and for firms such as Uber to treat their workers fairly.