Shares in Eastman Kodak fell sharply in afternoon trade on Wednesday after it said it was to delay the launch of its planned cryptocurrency, KodakCoin.
The issue, which was announced on 9 January and saw the shares nearly quadruple, was emblematic of the hype surrounding cryptocurrencies like bitcoin, ethereum and ripple.
On Wednesday, the shares fell 15.74% to $7.71 after the initial coin offering (ICO) was delayed - likely by several weeks.
The company said that more than 40,000 potential investors had expressed interest in the ICO.
Depite the share price fall on Wednesday, Kodak's shares remain nearly 150% higher year to date after falling more than 80% in 2017.