Trade Harley Davidson - HOG CFD
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- Historical Data
- Events
- Income Statement
- Balance Sheet
- Cash Flow
- Ownership
Spread | 0.38 | ||||||||
Long position overnight fee
Long position overnight fee
Go to platform | -0.026235% | ||||||||
Short position overnight fee
Short position overnight fee
Go to platform | 0.004012% | ||||||||
Overnight fee time | 22:00 (UTC) | ||||||||
Min traded quantity | 1 | ||||||||
Currency | USD | ||||||||
Margin | 5% | ||||||||
Stock exchange | United States of America | ||||||||
Commission on trade | 0% |
*Information provided by Capital.com
Harley-Davidson Inc ESG Risk Ratings
‘C’ score indicates satisfactory relative ESG performance and moderate degree of transparency in reporting material ESG data publicly.
Prev. Close* | 29.93 |
Open* | 29.89 |
1-Year Change* | -36.4% |
Day's Range* | 29.89 - 31.23 |
52 wk Range | 25.43-51.77 |
Average Volume (10 days) | 1.31M |
Average Volume (3 months) | 29.06M |
Market Cap | 4.16B |
P/E Ratio | 6.07 |
Shares Outstanding | 139.27M |
Revenue | 5.93B |
EPS | 4.92 |
Dividend (Yield %) | 2.20957 |
Beta | 1.41 |
Next Earnings Date | Jan 31, 2024 |
All data is provided by Refinitiv, except for data marked with an asterisk, which is *data provided by Capital.com
- Last Week
- Last Month
- Last Year
- Last two Years
- Max
- Daily
- Weekly
- Monthly
Date | Close | Change | Change (%) | Open | High | Low |
---|---|---|---|---|---|---|
Nov 30, 2023 | 29.93 | -0.09 | -0.30% | 30.02 | 30.26 | 29.60 |
Nov 29, 2023 | 29.96 | -0.05 | -0.17% | 30.01 | 30.72 | 29.92 |
Nov 28, 2023 | 29.86 | -0.11 | -0.37% | 29.97 | 30.03 | 29.51 |
Nov 27, 2023 | 30.11 | 0.10 | 0.33% | 30.01 | 30.34 | 29.80 |
Nov 24, 2023 | 30.35 | 0.37 | 1.23% | 29.98 | 30.64 | 29.97 |
Nov 22, 2023 | 30.11 | 0.41 | 1.38% | 29.70 | 30.45 | 29.70 |
Nov 21, 2023 | 29.79 | 0.13 | 0.44% | 29.66 | 30.14 | 29.62 |
Nov 20, 2023 | 30.07 | 0.37 | 1.25% | 29.70 | 30.22 | 29.46 |
Nov 17, 2023 | 29.93 | 0.32 | 1.08% | 29.61 | 30.47 | 29.61 |
Nov 16, 2023 | 29.59 | 0.04 | 0.14% | 29.55 | 29.92 | 29.25 |
Nov 15, 2023 | 29.96 | 1.31 | 4.57% | 28.65 | 30.06 | 28.65 |
Nov 14, 2023 | 28.71 | 0.95 | 3.42% | 27.76 | 28.98 | 27.76 |
Nov 13, 2023 | 26.91 | 0.61 | 2.32% | 26.30 | 27.24 | 26.28 |
Nov 10, 2023 | 26.51 | -0.13 | -0.49% | 26.64 | 26.79 | 26.26 |
Nov 9, 2023 | 26.72 | -0.88 | -3.19% | 27.60 | 27.68 | 26.57 |
Nov 8, 2023 | 27.56 | 0.14 | 0.51% | 27.42 | 27.72 | 27.28 |
Nov 7, 2023 | 27.44 | 0.02 | 0.07% | 27.42 | 27.73 | 27.20 |
Nov 6, 2023 | 27.70 | -1.17 | -4.05% | 28.87 | 28.95 | 27.55 |
Nov 3, 2023 | 28.87 | 0.84 | 3.00% | 28.03 | 29.07 | 28.03 |
Nov 2, 2023 | 27.80 | 0.39 | 1.42% | 27.41 | 27.94 | 27.26 |
Harley Davidson Events
Time (UTC) | Country | Event |
---|---|---|
Wednesday, January 31, 2024 | ||
Time (UTC) 14:30 | Country US
| Event Q4 2023 Harley-Davidson Inc Earnings Release Q4 2023 Harley-Davidson Inc Earnings ReleaseForecast -Previous - |
Thursday, April 25, 2024 | ||
Time (UTC) 13:30 | Country US
| Event Q1 2024 Harley-Davidson Inc Earnings Release Q1 2024 Harley-Davidson Inc Earnings ReleaseForecast -Previous - |
- Annual
- Quarterly
2022 | 2021 | 2020 | 2019 | 2018 | |
---|---|---|---|---|---|
Total revenue | 5755.13 | 5336.31 | 4054.38 | 5361.79 | 5716.88 |
Revenue | 5755.13 | 5336.31 | 4054.38 | 5361.79 | 5716.88 |
Cost of Revenue, Total | 3621.38 | 3436.23 | 2682.19 | 3440.24 | 3544.98 |
Gross Profit | 2133.75 | 1900.08 | 1372.19 | 1921.55 | 2171.89 |
Total Operating Expense | 4845.85 | 4512.87 | 4044.7 | 4806.18 | 5003.35 |
Selling/General/Admin. Expenses, Total | 920.482 | 873.074 | 848.227 | 982.556 | 1066.5 |
Research & Development | 158.6 | 175.1 | 202.4 | 216.5 | 191.6 |
Unusual Expense (Income) | -0.544 | 3.415 | 130.009 | 32.353 | 93.401 |
Other Operating Expenses, Total | 145.133 | 25.049 | 181.87 | 134.536 | 106.87 |
Operating Income | 909.278 | 823.439 | 9.679 | 555.608 | 713.523 |
Interest Income (Expense), Net Non-Operating | -26.697 | -24.278 | -23.561 | -14.707 | -29.933 |
Other, Net | 48.652 | 20.076 | -1.848 | 16.514 | 3.039 |
Net Income Before Taxes | 931.233 | 819.237 | -15.73 | 557.415 | 686.629 |
Net Income After Taxes | 739.214 | 650.024 | 1.298 | 423.635 | 532.951 |
Net Income Before Extra. Items | 741.408 | 650.024 | 1.298 | 423.635 | 532.951 |
Net Income | 741.408 | 650.024 | 1.298 | 423.635 | 531.451 |
Income Available to Common Excl. Extra. Items | 741.408 | 650.024 | 1.298 | 423.635 | 532.951 |
Income Available to Common Incl. Extra. Items | 741.408 | 650.024 | 1.298 | 423.635 | 531.451 |
Diluted Net Income | 741.408 | 650.024 | 1.298 | 423.635 | 531.451 |
Diluted Weighted Average Shares | 149.351 | 154.98 | 153.908 | 157.804 | 166.504 |
Diluted EPS Excluding Extraordinary Items | 4.9642 | 4.19424 | 0.00843 | 2.68456 | 3.20083 |
Dividends per Share - Common Stock Primary Issue | 0.63 | 0.6 | 0.44 | 1.5 | 1.48 |
Diluted Normalized EPS | 4.96131 | 4.21173 | 0.5575 | 2.84038 | 3.63623 |
Total Extraordinary Items | -1.5 | ||||
Depreciation / Amortization | 0.8 | ||||
Minority Interest | 2.194 |
Sep 2023 | Jun 2023 | Mar 2023 | Dec 2022 | Sep 2022 | |
---|---|---|---|---|---|
Total revenue | 1549.06 | 1445.52 | 1788.69 | 1142.28 | 1648.57 |
Revenue | 1549.06 | 1445.52 | 1788.69 | 1142.28 | 1648.57 |
Cost of Revenue, Total | 1077.9 | 876.633 | 1080.85 | 748.98 | 1007.4 |
Gross Profit | 471.157 | 568.89 | 707.836 | 393.302 | 641.179 |
Total Operating Expense | 1339.77 | 1224.19 | 1419.08 | 1138.57 | 1309.86 |
Selling/General/Admin. Expenses, Total | 261.872 | 290.274 | 285.863 | 339.183 | 265.841 |
Unusual Expense (Income) | 0 | 0 | 0 | -0.155 | 0.003 |
Other Operating Expenses, Total | 57.278 | 52.364 | 50.561 | 36.617 | |
Operating Income | 209.285 | 221.338 | 369.609 | 3.713 | 338.718 |
Interest Income (Expense), Net Non-Operating | 2.18 | 3.455 | 2.305 | 0.644 | -6.401 |
Other, Net | 26.814 | 7.226 | 20.096 | 18.209 | 9.358 |
Net Income Before Taxes | 238.279 | 232.019 | 392.01 | 22.566 | 341.675 |
Net Income After Taxes | 196.103 | 173.83 | 301.829 | 39.677 | 261.186 |
Net Income Before Extra. Items | 198.649 | 178.039 | 304.09 | 41.871 | 261.186 |
Net Income | 198.649 | 178.039 | 304.09 | 41.871 | 261.186 |
Income Available to Common Excl. Extra. Items | 198.649 | 178.039 | 304.09 | 41.871 | 261.186 |
Income Available to Common Incl. Extra. Items | 198.649 | 178.039 | 304.09 | 41.871 | 261.186 |
Diluted Net Income | 198.649 | 178.039 | 304.09 | 41.871 | 261.186 |
Diluted Weighted Average Shares | 144.321 | 145.787 | 148.931 | 148.799 | 147.073 |
Diluted EPS Excluding Extraordinary Items | 1.37644 | 1.22123 | 2.04182 | 0.28139 | 1.77589 |
Dividends per Share - Common Stock Primary Issue | 0.165 | 0.165 | 0.165 | 0.1575 | 0.1575 |
Diluted Normalized EPS | 1.37644 | 1.22123 | 2.04182 | 0.28072 | 1.77591 |
Minority Interest | 2.546 | 4.209 | 2.261 | 2.194 |
- Annual
- Quarterly
2022 | 2021 | 2020 | 2019 | 2018 | |
---|---|---|---|---|---|
Total Current Assets | 4750.65 | 4550.09 | 5845.43 | 4202.82 | 4484.44 |
Cash and Short Term Investments | 1433.18 | 1874.74 | 3257.2 | 833.868 | 1213.77 |
Cash & Equivalents | 1433.18 | 1874.74 | 3257.2 | 833.868 | 1203.77 |
Short Term Investments | 0 | 10.007 | |||
Total Receivables, Net | 2034.86 | 1647.69 | 1652.62 | 2531.86 | 2520.9 |
Accounts Receivable - Trade, Net | 2034.86 | 1647.69 | 1652.62 | 2531.86 | 2520.9 |
Total Inventory | 950.96 | 712.942 | 523.497 | 603.571 | 556.128 |
Other Current Assets, Total | 331.662 | 314.712 | 412.112 | 233.528 | 193.643 |
Total Assets | 11492.5 | 11051.1 | 12010.6 | 10528.2 | 10665.7 |
Property/Plant/Equipment, Total - Net | 733.817 | 733.609 | 788.987 | 909 | 904.132 |
Property/Plant/Equipment, Total - Gross | 2928.88 | 3004.62 | 3068.73 | 3153.96 | 3236.36 |
Accumulated Depreciation, Total | -2195.06 | -2271.01 | -2279.74 | -2244.96 | -2332.23 |
Goodwill, Net | 62.09 | 63.177 | 65.976 | 64.16 | 55.048 |
Intangibles, Net | 6.392 | 7.514 | 9.629 | 10.597 | 5.998 |
Long Term Investments | 49.65 | 49.65 | 52.061 | 52.575 | 54.25 |
Note Receivable - Long Term | 5355.81 | 5106.38 | 4933.47 | 5101.84 | 5007.51 |
Other Long Term Assets, Total | 534.067 | 540.637 | 315.046 | 187.16 | 154.287 |
Total Current Liabilities | 3533.91 | 3342.89 | 3981.95 | 3196.77 | 3597.6 |
Accounts Payable | 378.002 | 374.978 | 290.904 | 294.38 | 284.861 |
Accrued Expenses | 525.578 | 547.048 | 507.455 | 538.483 | 552.731 |
Notes Payable/Short Term Debt | 770.468 | 751.286 | 1014.27 | 571.995 | 1135.81 |
Current Port. of LT Debt/Capital Leases | 1684.78 | 1542.5 | 2039.6 | 1748.11 | 1575.8 |
Other Current Liabilities, Total | 175.077 | 127.079 | 129.724 | 43.805 | 48.399 |
Total Liabilities | 8588.96 | 8497.81 | 10287.8 | 8724.16 | 8891.71 |
Total Long Term Debt | 4457.05 | 4595.62 | 5932.93 | 5124.83 | 4887.67 |
Long Term Debt | 4457.05 | 4595.62 | 5932.93 | 5124.83 | 4887.67 |
Other Liabilities, Total | 565.181 | 550.046 | 364.322 | 394.427 | 406.448 |
Total Equity | 2903.52 | 2553.24 | 1722.79 | 1804 | 1773.95 |
Redeemable Preferred Stock | 0 | 0 | 0 | 0 | 0 |
Common Stock | 1.704 | 1.694 | 1.685 | 1.828 | 1.819 |
Additional Paid-In Capital | 1688.16 | 1547.01 | 1507.71 | 1491 | 1459.62 |
Retained Earnings (Accumulated Deficit) | 2490.65 | 1842.42 | 1284.82 | 2194 | 2007.58 |
Treasury Stock - Common | -935.064 | -596.963 | -588.012 | -1345.88 | -1065.39 |
Unrealized Gain (Loss) | 0 | 0 | |||
Other Equity, Total | -341.929 | -240.919 | -483.417 | -536.949 | -629.684 |
Total Liabilities & Shareholders’ Equity | 11492.5 | 11051.1 | 12010.6 | 10528.2 | 10665.7 |
Total Common Shares Outstanding | 145.863 | 153.569 | 152.931 | 152.468 | 159.658 |
Deferred Income Tax | 29.528 | 9.261 | 8.607 | 8.135 | |
Minority Interest | 3.289 |
Sep 2023 | Jun 2023 | Mar 2023 | Dec 2022 | Sep 2022 | |
---|---|---|---|---|---|
Total Current Assets | 5422.81 | 5014.42 | 5290.51 | 4750.65 | 5012.18 |
Cash and Short Term Investments | 1878.35 | 1521.94 | 1561.2 | 1433.18 | 1730.25 |
Cash & Equivalents | 1878.35 | 1521.94 | 1561.2 | 1433.18 | 1730.25 |
Total Receivables, Net | 2417.3 | 2309.13 | 2579.16 | 2034.86 | 2108.17 |
Accounts Receivable - Trade, Net | 2417.3 | 2309.13 | 2579.16 | 2034.86 | 2108.17 |
Total Inventory | 768.765 | 846.033 | 830.521 | 950.96 | 680.762 |
Other Current Assets, Total | 358.394 | 337.32 | 319.625 | 331.662 | 492.998 |
Total Assets | 12462.2 | 12015.6 | 12029.6 | 11492.5 | 11927.6 |
Property/Plant/Equipment, Total - Net | 772.338 | 761.342 | 733.591 | 733.817 | 682.194 |
Goodwill, Net | 61.935 | 62.451 | 62.426 | 62.09 | 60.44 |
Long Term Investments | 32.664 | 35.175 | 34.017 | 49.65 | 33.631 |
Note Receivable - Long Term | 5553.26 | 5530.22 | 5328.1 | 5355.81 | 5534.73 |
Other Long Term Assets, Total | 619.214 | 611.947 | 580.949 | 540.459 | 604.434 |
Total Current Liabilities | 2672.82 | 2466.46 | 3084.58 | 3533.91 | 3679.91 |
Accounts Payable | 382.127 | 359.425 | 404.414 | 378.002 | 438.534 |
Accrued Expenses | 586.134 | 590.685 | 625.296 | 620.945 | 710.544 |
Notes Payable/Short Term Debt | 815.081 | 695.356 | 501.243 | 770.468 | 692.551 |
Current Port. of LT Debt/Capital Leases | 638.496 | 604.7 | 1408.78 | 1684.78 | 1740.42 |
Other Current Liabilities, Total | 250.987 | 216.293 | 144.854 | 79.71 | 97.856 |
Total Liabilities | 9152.2 | 8826.67 | 8936.53 | 8588.96 | 9087.4 |
Total Long Term Debt | 5856 | 5765.25 | 5275.17 | 4457.05 | 4738.23 |
Long Term Debt | 5856 | 5765.25 | 5275.17 | 4457.05 | 4738.23 |
Deferred Income Tax | 29.528 | 31.519 | 31.032 | 29.528 | 8.312 |
Other Liabilities, Total | 592.588 | 562.481 | 542.951 | 565.181 | 660.948 |
Total Equity | 3310.02 | 3188.9 | 3093.06 | 2903.52 | 2840.21 |
Common Stock | 1.712 | 1.712 | 1.711 | 1.704 | 1.704 |
Additional Paid-In Capital | 1738.03 | 1722.85 | 1707.21 | 1688.16 | 1575.63 |
Retained Earnings (Accumulated Deficit) | 3098.65 | 2924.58 | 2770.62 | 2490.65 | 2471.79 |
Treasury Stock - Common | -1171.64 | -1104.13 | -1031.83 | -935.064 | -934.934 |
Other Equity, Total | -356.739 | -356.124 | -354.652 | -341.929 | -273.987 |
Total Liabilities & Shareholders’ Equity | 12462.2 | 12015.6 | 12029.6 | 11492.5 | 11927.6 |
Total Common Shares Outstanding | 146.659 | 146.634 | 146.596 | 145.863 | 154.595 |
Redeemable Preferred Stock | 0 | ||||
Minority Interest | 1.254 | 0.96 | 2.791 | 3.289 |
- Annual
- Quarterly
2022 | 2021 | 2020 | 2019 | 2018 | |
---|---|---|---|---|---|
Net income/Starting Line | 739.214 | 650.024 | 1.298 | 423.635 | 531.451 |
Cash From Operating Activities | 548.461 | 975.701 | 1177.89 | 868.272 | 1205.92 |
Cash From Operating Activities | 151.942 | 165.185 | 185.715 | 232.537 | 264.863 |
Deferred Taxes | -15.936 | -7.672 | -44.079 | 21.547 | -33.981 |
Non-Cash Items | 61.644 | 237.33 | 856.579 | 248.982 | 239.044 |
Cash Taxes Paid | 244.374 | 155.579 | 30.675 | 149.828 | 149.436 |
Cash Interest Paid | 231.651 | 191.663 | 245.961 | 229.678 | 207.484 |
Changes in Working Capital | -388.403 | -69.166 | 178.377 | -58.429 | 204.544 |
Cash From Investing Activities | -773.011 | -459.447 | -66.783 | -508.126 | -662.269 |
Capital Expenditures | -151.669 | -120.181 | -131.05 | -181.44 | -213.516 |
Other Investing Cash Flow Items, Total | -621.342 | -339.266 | 64.267 | -326.686 | -448.753 |
Cash From Financing Activities | -201.967 | -1884.93 | 1373.98 | -712.223 | -14.763 |
Financing Cash Flow Items | 138.688 | 210.112 | 79.947 | 0 | |
Total Cash Dividends Paid | -93.18 | -92.426 | -68.087 | -237.221 | -245.81 |
Issuance (Retirement) of Stock, Net | -338.627 | -9.135 | -7.917 | -292.931 | -387.081 |
Issuance (Retirement) of Debt, Net | 91.152 | -1993.48 | 1370.04 | -182.071 | 618.128 |
Foreign Exchange Effects | -19.525 | -15.272 | 18.712 | -2.305 | -15.351 |
Net Change in Cash | -446.042 | -1383.95 | 2503.8 | -354.382 | 513.538 |
Mar 2023 | Dec 2022 | Sep 2022 | Jun 2022 | Mar 2022 | |
---|---|---|---|---|---|
Net income/Starting Line | 301.829 | 739.214 | 699.537 | 438.351 | 222.502 |
Cash From Operating Activities | 46.677 | 548.461 | 574.704 | 244.186 | 139.321 |
Cash From Operating Activities | 34.352 | 151.942 | 114.867 | 77.389 | 39.258 |
Deferred Taxes | 5.648 | -15.936 | -2.98 | 2.475 | 6.307 |
Non-Cash Items | -426.802 | 61.644 | -77.853 | -73.076 | -153.907 |
Changes in Working Capital | 131.65 | -388.403 | -158.867 | -200.953 | 25.161 |
Cash From Investing Activities | -70.586 | -773.011 | -745.736 | -493.459 | -121.135 |
Capital Expenditures | -45.114 | -151.669 | -84.947 | -55.015 | -27.999 |
Other Investing Cash Flow Items, Total | -25.472 | -621.342 | -660.789 | -438.444 | -93.136 |
Cash From Financing Activities | 178.59 | -201.967 | 221.464 | 684.937 | -483.505 |
Financing Cash Flow Items | 51.891 | 138.688 | 152.843 | 55.255 | 57.66 |
Total Cash Dividends Paid | -24.123 | -93.18 | -70.163 | -47.146 | -24.056 |
Issuance (Retirement) of Stock, Net | -96.767 | -338.627 | -338.496 | -327.065 | -261.737 |
Issuance (Retirement) of Debt, Net | 247.589 | 91.152 | 477.28 | 1003.89 | -255.372 |
Foreign Exchange Effects | 3.82 | -19.525 | -33.361 | -14.413 | -1.743 |
Net Change in Cash | 158.501 | -446.042 | 17.071 | 421.251 | -467.062 |
Cash Taxes Paid | |||||
Cash Interest Paid |
Investor Name | Investor Type | Percent Outstanding | Shares Held | Shares change | Holdings Date | Turnover Rating |
---|---|---|---|---|---|---|
The Vanguard Group, Inc. | Investment Advisor/Hedge Fund | 9.4455 | 13383000 | 14750 | 2023-06-30 | LOW |
H Partners Management, LLC | Investment Advisor | 8.3282 | 11800000 | -450000 | 2023-06-30 | LOW |
BlackRock Institutional Trust Company, N.A. | Investment Advisor | 7.2998 | 10342873 | -363582 | 2023-06-30 | LOW |
Beutel, Goodman & Company Ltd. | Investment Advisor | 5.4059 | 7659467 | 166961 | 2023-06-30 | LOW |
Boston Partners | Investment Advisor/Hedge Fund | 4.6892 | 6644044 | -1721623 | 2023-06-30 | LOW |
Fidelity Management & Research Company LLC | Investment Advisor | 4.6051 | 6524753 | 1770835 | 2023-06-30 | LOW |
Jupiter Asset Management Ltd. | Investment Advisor/Hedge Fund | 3.7639 | 5332909 | 189200 | 2023-06-30 | LOW |
LSV Asset Management | Investment Advisor | 3.5133 | 4977909 | -8066 | 2023-06-30 | LOW |
Dimensional Fund Advisors, L.P. | Investment Advisor/Hedge Fund | 2.6986 | 3823535 | 632925 | 2023-06-30 | LOW |
State Street Global Advisors (US) | Investment Advisor/Hedge Fund | 2.6112 | 3699660 | -89311 | 2023-06-30 | LOW |
Bestinver Gestión S.A., S.G.I.I.C. | Investment Advisor/Hedge Fund | 2.0498 | 2904265 | -83248 | 2023-06-30 | MED |
D. E. Shaw & Co., L.P. | Hedge Fund | 1.3981 | 1980944 | -654594 | 2023-06-30 | MED |
Geode Capital Management, L.L.C. | Investment Advisor/Hedge Fund | 1.3638 | 1932342 | 43787 | 2023-06-30 | LOW |
Arrowstreet Capital, Limited Partnership | Investment Advisor/Hedge Fund | 1.2114 | 1716428 | 463409 | 2023-06-30 | MED |
Millennium Management LLC | Hedge Fund | 1.1231 | 1591227 | -89292 | 2023-06-30 | HIGH |
Brown Advisory | Investment Advisor/Hedge Fund | 0.9095 | 1288649 | 33760 | 2023-09-30 | LOW |
Qube Research & Technologies Ltd | Hedge Fund | 0.8712 | 1234439 | 202388 | 2023-06-30 | HIGH |
Fidelity Institutional Asset Management | Investment Advisor | 0.687 | 973431 | 189970 | 2023-06-30 | LOW |
Northern Trust Investments, Inc. | Investment Advisor/Hedge Fund | 0.6271 | 888501 | -41998 | 2023-06-30 | LOW |
Freshford Capital Management, LLC | Hedge Fund | 0.6089 | 862801 | 416838 | 2023-06-30 | MED |
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Harley-Davidson Company profile
What is Harley Davidson?
Known formally as the Harley Davidson Motor Company, Harley Davidson (HOG) is a famous US producer of motorcycles, established in 1903 in Milwaukee, Wisconsin.Known worldwide, the brand manufactures and sells custom cruiser and touring motorcycles, known for their superior design, and quality. Its motorcycle categories are split into six groups: H-D Street, Sportster, Softail, Touring, SVO and Trike.
Alongside its top-quality bikes, the company also offers its clients riding experiences and events, accessories for motorcycle customisation, apparel for riders and passengers, casual clothing for all, and motorcycle parts. Harley Davidson has built a community around its brand.
The company has motorcycle factories located in York, Pennsylvania, Kansas City, Milwaukee, Manaus (Brasil), Bawal (India), with its head office in Milwaukee, Wisconsin.
What’s the history behind the company?
1901– The 21-year-old William S. Harley designs an innovative new engine for a bike.
1903– William S. Harley and Arthur Davidson release the first Harley Davidson motorcycles for sale to the public, under the name Harley Davidson Motor Company. They are later joined by William A. Davidson and Walter Davidson.
1904– The first Harley Davidson dealer opens in Chicago, Illinois.
1907– Harley Davidson is incorporated, with its stock split between its four founders.
1910– The company’s famous logo is added to the brand.
1912– Starting its international expansion, Harley Davidson exports its H-D motorcycles to Japan.
1916– Harley Davidson issues ‘The Harley Davidson Enthusiast’, still available today, a magazine focused on motorcycles.
1917 – 1918– The US military buys one third of Harley Davidson’s motorcycles at the during World War I, increasing to half by the war’s end, with an estimated 20,000 motorcycles used by the US military.
1941– As the US enters World War II, sale of Harley Davidson motorcycles to the general public is suspended. Motorcycles are only produced for military purposes. By 1945, the company had produced almost 60,000 models.
1953– As competitor Hendee Manufacturing stops its business, Harley Davidson gains an advantage. The company became the sole motorcycle manufacturer in the US, holding that position for 46 years.
1960– Purchase of 50% of Aeronautica-Macchi’s motorcycle division, forming Aermacchi Harley Davidson. This became a European division, producing single cylinder motorcycles.
1981– Harley Davidson executives purchase the Harley Davidson Motor Company from AMF in a buyback.
1987– Harley Davidson becomes listed on the New York Stock Exchange.
2003– The company celebrates 100 years with an Open Road Tour and celebration, attended by over 250,000 people.
Latest stats and news
Harley Davidson is a company with vision. In 10 years, by 2027, the brand plans to get 2 million more people riding motorcycles in the USA, develop their international business with a growth of 50% of the annual volume, launch 100 new high impact H-D motorcycles, reduce the environmental impact of its business and deliver a superior return on invested capital for HDMC.
The company’s 2018 Q1 results, in comparison to 2017 Q4, show a revenue of $1.54 billion (+2.7%), a net income of $174.8 million (–6.2%) and an EPS of $1.03 (–1.9%). The company also notes a growth in international retail sales and that its manufacturing optimisation is on track.
Interesting fact
The ‘Hog’ nickname for the company began with a team of motorcycle racers with farming roots. Using a live hog as their mascot, when they won they would set it on their bikes and take a victory lap, coining the name ‘hog boys’. In 1983, the company created the Harley Owners Club, abbreviated to HOG, in honour of the racers. In 2006, it took on the ticker HOG in place of HDI on the NYSE.
Where is Harley Davidson traded?
Harley Davidson shares are quoted on the New York Stock Exchange (NYSE) under the ticker symbol HOG, the company is also a S&P 500 component. For the latest Harley Davidson share price, and up to date of the HOG charts, follow Capital.com.
Industry: | Motorcycles & Scooters |
3700 W Juneau Ave
MILWAUKEE
WISCONSIN 53208
US
Income Statement
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News

CPI drops more than expected in Europe, Spain’s IBEX 35 looking to break pre-COVID highs
CPI drops more than expected in Europe, Spain’s IBEX 35 looking to break pre-COVID highs
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Euro Zone CPI expected to continue dropping; economists warn about cutting too soon
EZ PI expected to drop further but speed of decline
08:16, 29 November 2023
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13:49, 28 November 2023
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13:20, 28 November 2023
RBNZ Preview: Rates expected to remain unchanged at final meeting of 2023
The RBNZ meets for the final time this year on Wednesday, 29th of November, 2023. We preview what to expect and how it could impact the New Zealand Dollar.
13:04, 28 November 2023
Crude prices slide on OPEC+ uncertainty
Crude prices have chopped sideways amid signs of turmoil within OPEC+. We look at the fundamentals of the oil market and the technical levels of WTI.
12:55, 28 November 2023
UK AUTUMN BUDGET: Will Hunt cut taxes? How will GBP react this time around?
UK Chancellor Hunt will deliver the 2023 autumn statement to MPs on Wednesday 22 November.
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