Fiverr survey shows demand for generative engine optimization outpacing traditional search ahead of holidays

By Public Technologies
  • Fiverr’s 2026 Holiday Marketing Index flagged generative engine optimization as the fastest-growing holiday marketing service for retailers.
  • 67% of freelance search specialists saw rising demand for GEO, versus 56% citing increased demand for traditional search rankings.
  • 69% of UGC freelancers reported higher holiday demand as retailers seek trust signals that AI-generated video still struggles to replicate.
  • 61% of contractors said retail clients expect discounts because AI tools are used, despite 89% saying clients judge outcomes over tools.
  • 57% of e-commerce specialists reported higher demand for store management, while 43% cited rising requests for Shopify optimization or conversion rate optimization.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Fiverr International Ltd. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202609211251PRIMZONEFULLFEED9830687) on September 21, 2026, and is solely responsible for the information contained therein.

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