Chinese automaker Chery to launch new EV model in UK in early 2027

By Reuters News

Oct 15 (Reuters) - Chery 9973.HK said on Thursday it would launch a new electric sports utility vehicle model in Britain in early 2027, as the Chinese automaker competes for a larger share of the UK's growing EV market.

Here are some details:

  • Chery's iCAUR brand is set to unveil a five-seater SUV in early 2027, three years after it entered the UK market with its Omoda brand

  • The brand is currently sold in 40 countries, Chery International, the export arm of the Chinese firm, said

  • Chery's collective brands have a market share of 7% in Britain so far this year through September, making it the top-selling Chinese carmaker in the country

  • It is also the second-largest overall seller after Volkswagen, according to trade body Society of Motor Manufacturers and Traders

  • The iCAUR brand will join Chery, Omoda, Lepas and Jaecoo brands that are already available in the UK market

  • The plans for a new launch come as European automakers struggle to compete with prices of Chinese rivals and tariff-related pressures

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